Program

23.10.2019 Wednesday

9.00 – 9.20 Opening of the conference
Congress Hall, floor 2,5.
Director, Professor Marcus Norrgård, University of Helsinki, IPR University Center

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9.20 – 10.10 Keynote speech
Senior Vice President Ilkka Rahnasto, Marconi
Congress Hall, floor 2,5

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10.10 – 10.35 COFFEE
Congress Hall foyer and lobby, floor 2,5

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TIME

ROOM: Congress Hall, floor 2,5

Chairman: Secretary General Santtu Turunen, FAI

ARBITRATION-SEMINAR

ROOM:
Juho Rissanen
floor 1,5

Chairman: Trademark Councel Taru Kallio-Nyholm, Orion

IPR PHENOMENA

ROOM:
Karl Lindahl
floor 1,5

Chairman:
CEO, Partner Markku Simmelvuo, Papula-Nevinpat

IPR PHENOMENA

10.35 – 11.05


Why and How to Agree on Arbitration in IPR Contracts and Disputes?

Game Industry and IP
Markus Myhrberg, Lexia Attorneys

Brexit and IPR JP Ruuskanen, Page, White & Farrer, London

11.05 – 11.45

Moderator: Santtu Turunen, FAI

eSport, Sponsor contracts, Game events and IP
Heidi Kunnari, Telia Finland

Unitary Patent Court
Jussi Karttunen, Market Court

11.45 – 12.15

Panelists:

Bernt Juthström, Antti Järvinen, Sakari Salonen, Marco Torsello, Niklas Östman

Brand protection in the EU – possibilities and pitfalls
Panu Siitonen and Sarita Schröder, Hannes Snellman Attorneys Ltd.

IPRs and Data: Is EU Copyright Now Fit For Purpose

Eleonora Rosati,
Bird & Bird and Stockholm University

12.15 – 12.45

Panel discussion continues

Artificial Intelligence – Patent Analytics
Susann Lüdtke, Patentsight

Model Terms for Use of Industrial Data Between Companies: What, Why & How?

Kalle Hynönen, Krogerus
Jussi Mäkinen, Teknologiateol-lisuus

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12.45 – 13.30 LUNCH
Restaurant Paasi, floor 2
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13.30 – 14.20

Why Finland is a Perfect Seat for IPR Arbitration and What Could Be Done to Be Even More Attractive?
Moderator: Mikko Kemppainen, Orion Panelists:            Dr. Rouven Bodenheimer, Pirke Fustinoni, Eeva Hakoranta,
Jarkko Ruohola



Morality and Sustainability in Brand BuildingJohanna Jäkälä, Finnair

AI and IPR
Anna Haapanen, Dittmar and Indrenius Ltd. and Hassan Naseri, Accenture

14.20 – 15.10

Answer your emails, make a phone call or just relax a bit.

Reliable brands – the key to Success
Marina Vahtola, Chain Invest

Blockchain and IPR
Yrjö Raivio, Finnish Patent and Registration office
and Anna Juusela, We Encourage Education

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15.10 – 15.30 COFFEE
Restaurant Paasi, floor 2
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15.30 – 17.30 STARTUP PITCHING
Congress hall, floor 2,5
Present your new born business in front of the live audience, business angels, IP experts and business leaders!
Pitching companies:
1. IPR Leads (consulting services for IP experts)
2. Solfoil (solar heating and packaging)
3. Cumucore Oy (mobile services)
4. Absentus (cemetary services)
5. Voimada (AI for writers and bloggers)
6. We Encourage Oy Ltd (gender equality and education by using blockchain)

Panelists:
– Managing Director, Senior Partner Markku Simmelvuo, Papula-Nevinpat (patents)

Partner, Head of Practice Markus Myhrberg, Lexia (Data, Capital Investments, Marketing, IPR, Lisencing Startups)
Chief Advisor Jaana Rantanen Business Development, Business Finland
Co-Founder, Partner, venture capitalist Tanu-Matti Tuominen, IPR.VC (venture capital funds)
Professor Sharon K. Sandeen, Mitchell Hamline School of Law (trade secrets)
Business Angel Jouni Karjalainen, Finnish Business Angels Network

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17.30 – 20.00 NETWORKING NIGHT
Congress hall foyer and lobby
Make new friends, expand your network, have a good time with your colleagues!
We are offering a salad buffet, drinks and music. You can and will do the rest! Welcome!
After networking night the evening continues in restaurant Juttutupa. There you have a change to enjoy the live jazz and nice atmosphere.

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24.10.2019 Thursday

9.00 – 9.40 IP in EU – Overview to the latest news, trends and legislation
Industrial Councellor Mikko Huuskonen, Ministry of Economic Affairs and Employment of Finland and Copyright Counsellor Viveca Still, Ministry of Education and Culture
Congress hall, floor 2,5

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9.40 – 10.20 Keynote speech
Chief Economist Mika Kuismanen, The Federation of Finnish Enterprises
Congress hall, floor 2,5

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10.20 – 10.50 COFFEE
Congress hall foyer and lobby, floor 2,5
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ROOM:
Juho Rissanen, floor 1,5

Chairman: TBC

IPR PHENOMENA

ROOM:
Karl Lindahld
floor 1,5

Chairman: Professor Sharon Sandeen, Mitchell Hamline School of Law

IPR PHENOMENA

ROOM: Congress hall
floor 2,5

Chairman: Head of Legal Pekka Salomaa, Novartis

How does intellectual property system impact pharmaceutical and healthcare companies

10.50 – 11.50





The role of IPR professionals in companies: part of the problem or part of the solution?
Roberto Castagno, Nokia Technologies, Katariina Ora, Microsoft,
Jacob Williamson, Adamson & Partners
and Hannu Syrjälä, Berggren

Technology Convergence – IP possibilities and risk management Kaisa Fahllund and Marjut Lattu-Hietamies, Berggren and Virpi Tognetty, Kemira

10.50 – 11.25 Business trends in pharma and health tech industry
Tatu Laurila, Novartis Finland Oy

11.50 – 12.25





Key findings of the Finnish innovation and IP survey 2019
Timo Helosuo, Kolster

IP Frameworks for GreenTech Collaborations
Mikko Manner and Johanna Flythström, Roschier

11.25 – 12.25 Value of the Intellectual property system in boosting innovation and investment for pharmaceutical companies Kristoffer Jensen, Copenhagen Economics

12.25 – 13.00






IPR in a technology Startup – Case Dispelix
Maija Puustinen, Dispelix


Fashion piracy and artificial intelligence – does the new creative environment come with new copyright issues?
Heidi Härkönen, University of Lapland

Value of IP in the health ecosystem – Discussion

Moderator: Ella Mikkola, Bird&Bird Participants: Isabelle Schubert, Novartis International AG, Rainer Hilli, Roschier

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13.00 – 13.45 LUNCH
Restaurant Paasi, floor 2
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13.45 – 14.15



Building an IPR Strategy – Case Wärtsilä
Timo Vuorimies, Wärtsilä

5G shaping the ICT ecosystem
Timo Ali-Vehmas, Nokia Technologies


Is intellectual property protection beneficial for European economy/ EU industrial policies, focus on growth, how to leverage IPR
Antti Peltomäki, the European Commission

14.15 – 14.45




IP Engine for Comprehensive IP Management
Juha Vattulainen, UPM-Kymmene Oy

5G and IPR
Jari Nieminen, LaineIP


Value of IP in the health ecosystem – Discussion continues

Moderator: Ella Mikkola, Bird&Bird
Participants: Isabelle Schubert- Novartis International AG, Minja Salmio – Nightingale Health, Rainer Hilli – Roschier, Antti Peltomäki – European Commission

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14.45 – 15.15 COFFEE
Restaurant Paasi, floor 2
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15.15 – 16.00 Global pharma business by Orion
Heidi Adler

Creating and enforcing a pharma brand
Taru Kallio-Nyholm, Orion
Congress hall, floor 2,5

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Confirmed speakers

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